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UX DesignPrompting

Suggested Follow Ups

Improving engagement with encouraging follow-up conversation turns.

My Role

  • Led design, worked with PM, UXR, Engg, and Data Analysts

Timeline

  • December 2024 – January 2025

Impact

  • 1 million daily clicks on suggestions

  • 15% increase in session duration

  • 8+ partner teams using the chip design pattern


Enhancing Copilot Interaction

A key aspect of Suggested Follow Ups was increasing user engagement with Copilot by encouraging more conversation turns. We achieved this by presenting users with relevant follow-up suggestions that naturally extended their current conversation. Our design decisions were guided by four main considerations:

  • Length: We kept suggestions concise and actionable, typically 10-12 words, to maintain clarity while encouraging exploration
  • Tone of Voice: Suggestions used friendly, conversational language that matched Copilot's personality
  • Placement: We positioned follow-up options prominently but non-intrusively, appearing at natural conversation breakpoints
  • Visual Design: We used subtle animations and clear visual hierarchy to make suggestions feel organic to the conversation flow

This approach not only increased user interaction with Copilot but also helped users discover new capabilities and maintain context throughout their tasks.

Encouraging curiousity
  • Suggestions appear with micro-interactions & haptics
  • Explore the breadth and depth of the topic being discussed

Fin.

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